I don’t know how to tell you this, or even if you want to hear it, but it must be done. Times they are a changin’.
It has been confirmed by my good friend Gwen at P&G, that the brandSAMPLER we’ve all come to know and love has undergone some serious changes for 2014.
In previous years, we have anticipated the release of new P&G sample packs in the Spring, Summer & Fall. This will no longer be the case. Please continue reading for more details on the NEW P&G brandSAMPLER Program.
How To Get Samples
Previously, samples were available through a separate brandSAMPLER website. Now, users are being encouraged to register (if you haven’t already) on the P&G Everyday website for access to sample offers. For all intents and purposes, the brandSAMPLER website no longer exists.
Also, don’t just register for the site – use it. Browse through articles, products & reviews. Watch videos & interact with others. This will become very important if you want to get samples!
How Many You Can Request
Samples from P&G are always limited to one per household. This is done to ensure that as many families as possible are given the chance to request samples.
As with any sample offer, supplies are limited so be sure to act fast to claim yours.
How Often They Are Available
This is where the P&G brandSAMPLER program has changed most significantly. In the past, P&G samples were generally only available as “packs” with a variety of health, beauty & household samples included.
Now, timing & availability of samples will be geared more towards your individual interests & the needs of your family. What this means is, now instead of a pack of samples being available all at once, you might see a samples offered at different times when you log in to the site and browse the different articles. For example, you could be reading an article on spring cleaning and an offer for a Swiffer sample might appear or reading an article about pregnancy and a Pampers sample pops up.
It is also important to keep checking back, as samples may appear where they weren’t before!
Special Points
- This does not mean that there will never be a P&G Sample Pack again as they “still have brands that do their own sample offers.”
- It is also a possibility that multiple samples could become available in different areas of the P&G Everyday website so they could all “be sent out in those same wonderful sample boxes that you’re used to!”
- On a personal note, I think this is going to be a great thing for everyone! It will encourage consumers to interact more with P&G as well as potentially offering even more sampling opportunities to you as opposed to 3 bigger offers throughout the year. What are your thoughts on the NEW P&G brandSAMPLER program?
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